Carlos is an entrepreneur passionate about business with purpose. His work focuses on helping charities and businesses scale their impact, whether it’s through providing strategic advice, or helping clients make better use of digital technologies. Based in London, Carlos splits his time between three socially-driven organisations in various roles as Founder, CEO, and Chairman.
In 2011 Carlos founded I.G. Advisors and is currently CEO. Since launching I.G., Carlos has advised a wide variety of philanthropists, foundations, companies, charities and social enterprises. Carlos is also the Founder and Chairman of Social Misfits Media, I.G.'s sister company. Social Misfits Media advises organizations on how best to use social media to interact with those critical to their success. Social Misfits creates social media strategies for marketing, campaigning, and fundraising. The company also publishes widely used guides to social media. Social Misfits works with many of the social media platforms as well as a range of businesses and charities including Facebook, LinkedIn, and Amnesty International.
Driven by an interest in technology, Carlos understood the need for reliable, robust and practical technological support, tools and expertise for beyond profit organisations. In 2016, he co-founded Lightful, a suite of viral social media publishing and fundraising tools for organizations working to make the world a better place. Lightful works with charities and social enterprises looking to scale their impact through increased efficiency and efficacy via the power of technology.
He is a Trustee of the H Club Foundation and on the Advisory Board of the Guardian's Voluntary Sector Network.
Carlos started his career as a major gifts fundraiser at the New York Public Library. Carlos holds an MSc from the London School of Economics and a BA from New York University. He is fluent in Spanish and father to very rambunctious boy-girl twins; Carlos failed to convince his wife of the benefits of naming them Luke and Leia.Read More